Toastcoin
Branding
Web design
UX/UI
Toastcoin
Branding
Web design
UX/UI
Toastcoin is a new WEB3 crypto project that needed everything, from branding to a full promotional + informational website.
The goal was to create a fun, inviting platform that helps users understand the project, trust the team, and feel like they’re joining a community, not just buying another coin.
Toastcoin is a new WEB3 crypto project that needed everything, from branding to a full promotional + informational website.
The goal was to create a fun, inviting platform that helps users understand the project, trust the team, and feel like they’re joining a community, not just buying another coin.
Before jumping into Figma, we spent time immersing ourselves in the world of WEB3.
we combed through popular crypto websites like PancakeSwap, Dogecoin, and Shiba Inu to better understand how they communicate with users. A few patterns stood out:
The best crypto brands prioritize education over promotion, using friendly, community-driven visuals and clear navigation that builds trust.
Their sites feel open, approachable, and human: inviting people to join an exciting collective effort rather than dealing with a faceless institution.
Before jumping into Figma, we spent time immersing ourselves in the world of WEB3.
we combed through popular crypto websites like PancakeSwap, Dogecoin, and Shiba Inu to better understand how they communicate with users. A few patterns stood out:
The best crypto brands prioritize education over promotion, using friendly, community-driven visuals and clear navigation that builds trust.
Their sites feel open, approachable, and human: inviting people to join an exciting collective effort rather than dealing with a faceless institution.
Before jumping into Figma, we spent time immersing ourselves in the world of WEB3.
we combed through popular crypto websites like PancakeSwap, Dogecoin, and Shiba Inu to better understand how they communicate with users. A few patterns stood out:
The best crypto brands prioritize education over promotion, using friendly, community-driven visuals and clear navigation that builds trust.
Their sites feel open, approachable, and human: inviting people to join an exciting collective effort rather than dealing with a faceless institution.
The whole brand revolves around one goal: make crypto feel approachable.
we created a soft, cartoony logomark using a toast character that serves as the project’s mascot.
This character isn’t just cute, it’s a visual anchor that immediately breaks the ice. we kept the shapes round & and added expressive features to give it personality.
To balance the fun with function, we chose Sarun Pro for the logotype, a clean, structured typeface that grounds the playfulness with a touch of professionalism.
The whole brand revolves around one goal: make crypto feel approachable.
we created a soft, cartoony logomark using a toast character that serves as the project’s mascot.
This character isn’t just cute, it’s a visual anchor that immediately breaks the ice. we kept the shapes round & and added expressive features to give it personality.
To balance the fun with function, we chose Sarun Pro for the logotype, a clean, structured typeface that grounds the playfulness with a touch of professionalism.
The whole brand revolves around one goal: make crypto feel approachable.
we created a soft, cartoony logomark using a toast character that serves as the project’s mascot.
This character isn’t just cute, it’s a visual anchor that immediately breaks the ice. we kept the shapes round & and added expressive features to give it personality.
To balance the fun with function, we chose Sarun Pro for the logotype, a clean, structured typeface that grounds the playfulness with a touch of professionalism.
To give Toastcoin a strong visual identity, we designed two custom 3D models that became core to the brand: the mascot and the coin itself.
The Toastcoin mascot is a chunky slice of toast with squishy facial features. we wanted it to feel friendly. It’s the face of the brand, used across the homepage hero section, animations, and social content.
The second model was the actual Toastcoin: a stylized 3D coin that carries subtle textures to give it a tactile, collectible quality. It adds that extra layer of depth and polish, making the project feel more real and intentional.
To give Toastcoin a strong visual identity, we designed two custom 3D models that became core to the brand: the mascot and the coin itself.
The Toastcoin mascot is a chunky slice of toast with squishy facial features. we wanted it to feel friendly. It’s the face of the brand, used across the homepage hero section, animations, and social content.
The second model was the actual Toastcoin: a stylized 3D coin that carries subtle textures to give it a tactile, collectible quality. It adds that extra layer of depth and polish, making the project feel more real and intentional.
To give Toastcoin a strong visual identity, we designed two custom 3D models that became core to the brand: the mascot and the coin itself.
The Toastcoin mascot is a chunky slice of toast with squishy facial features. we wanted it to feel friendly. It’s the face of the brand, used across the homepage hero section, animations, and social content.
The second model was the actual Toastcoin: a stylized 3D coin that carries subtle textures to give it a tactile, collectible quality. It adds that extra layer of depth and polish, making the project feel more real and intentional.
The homepage of the website introduces the project with an animated hero section that features the 3D Toast mascot, instantly setting the tone.
Below, there's a smooth scroll through the project's mission, features, roadmap, and community callouts. Every section is visually distinct but consistent with the brand’s identity.
The entire flow is optimized to support both seasoned crypto users and total beginners.
The homepage of the website introduces the project with an animated hero section that features the 3D Toast mascot, instantly setting the tone.
Below, there's a smooth scroll through the project's mission, features, roadmap, and community callouts. Every section is visually distinct but consistent with the brand’s identity.
The entire flow is optimized to support both seasoned crypto users and total beginners.
The homepage of the website introduces the project with an animated hero section that features the 3D Toast mascot, instantly setting the tone.
Below, there's a smooth scroll through the project's mission, features, roadmap, and community callouts. Every section is visually distinct but consistent with the brand’s identity.
The entire flow is optimized to support both seasoned crypto users and total beginners.
The website includes a few key pages designed to guide users.
Get Started: This page walks newcomers through the process of buying Toastcoin with MetaMask. Clear steps, no complicated jargon, just a smooth intro to the project.
The website includes a few key pages designed to guide users.
Get Started: This page walks newcomers through the process of buying Toastcoin with MetaMask. Clear steps, no complicated jargon, just a smooth intro to the project.
The website includes a few key pages designed to guide users.
Get Started: This page walks newcomers through the process of buying Toastcoin with MetaMask. Clear steps, no complicated jargon, just a smooth intro to the project.
Staking & Rewards: Lays out the benefits of holding Toastcoin in a simple, transparent way. With clear breakdowns, friendly visuals, and zero gatekeeping.
Staking & Rewards: Lays out the benefits of holding Toastcoin in a simple, transparent way. With clear breakdowns, friendly visuals, and zero gatekeeping.
Staking & Rewards: Lays out the benefits of holding Toastcoin in a simple, transparent way. With clear breakdowns, friendly visuals, and zero gatekeeping.
Community: It brings out the heart of Toastcoin, inviting users to join the conversation on Discord, Telegram, and socials. It’s designed to feel like you're entering a space full of real people, not just charts and coins.
Community: It brings out the heart of Toastcoin, inviting users to join the conversation on Discord, Telegram, and socials. It’s designed to feel like you're entering a space full of real people, not just charts and coins.
Community: It brings out the heart of Toastcoin, inviting users to join the conversation on Discord, Telegram, and socials. It’s designed to feel like you're entering a space full of real people, not just charts and coins.
After carefully researching the crypto space, we came to the conclusion that we needed more than just a crypto brand, we needed a space where users feel welcomed, informed, and part of something bigger.
From research to 3D modeling to interface design, every piece of this project was crafted to make the experience fun, clear, human & community-based.
What if every crypto brand felt as human as the communities they’re trying to build?
After carefully researching the crypto space, we came to the conclusion that we needed more than just a crypto brand, we needed a space where users feel welcomed, informed, and part of something bigger.
From research to 3D modeling to interface design, every piece of this project was crafted to make the experience fun, clear, human & community-based.
What if every crypto brand felt as human as the communities they’re trying to build?
After carefully researching the crypto space, we came to the conclusion that we needed more than just a crypto brand, we needed a space where users feel welcomed, informed, and part of something bigger.
From research to 3D modeling to interface design, every piece of this project was crafted to make the experience fun, clear, human & community-based.
What if every crypto brand felt as human as the communities they’re trying to build?
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